Case Study #2:
Rhodes College
Rhodes College needed a little boost with admissions numbers. We again used our targeted marketing to boost the quality and quantity of results for their candidate search.
We designed email campaigns, a microsite and a targeted list of candidates based on testing scores and general activities that aligned with the school.
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My Contribution:
Front-End Design of the Microsite
I determined the current design aesthetic, branding and general message. Next, I created a loose plan/sketch with this information and built a flat in Photoshop. Minimal changes were made, and we launched the microsite after designing a corresponding email template.
Web Design: ( pg 1 - pg 2 )